Tag Archives: Craft Fairs

Displaysment

Matsumoto Craft Fair 2009

 Looking around a big Craft Market on the weekend made me think about “crafting” and “marketing“.

All the crafts on display were topnotch. I wasn’t really interested in a lot of them, but I could appreciate the “craftmanship shape quality of all the vessles and other crafts present“.

The real difference was in the presentation/marketing.

Some artists displayed their stuff like cakes at a bake sale, while others thought a garage sale type layout might best attract attention and buyers.

bad display of a cool item

These things were cool and reasonably priced, but they looked like crap just lying there. Having them on little stands would have been a lot better.

much better angle

Maybe the artist wanted people to pick them up, but you could barely see what they were if you were just walking by.

handle makers are not knobs

Other artists really had a handle on the presentation situation.

There were many good techniques:

Cool Display Units 

cool display

 These would still look good sitting on a table, but the display unit made everything so much better.

What the heck's in there?

This one triggered my curiousity. There were lighting fixtures/lamp things inside. Yes, I did look in all 3 holes.

 

Expensive Cool Stuff Out Front

 cool hats ... but they sold out of everything but the hats

 I don’t think this person sold too many funky hats for $80, but they sold out of all the felt belts and pin-on corsage things that looked like flowers.

 

Grouped Things

Somethings just look better in numbers; lined up, grouped together, lying in bunches, or spread out.

solidarity in numbers

 United we stand, divided we don’t sell … or something like that.

photo opportunity to create interest

 20 together look cool, but maybe the effect will be different when you buy one and put it on your apartment balcony. These were the 2nd most photographed thing at the market. Having 10 people constantly buzzing around your display with cameras can’t be too bad.

colorful things get noticed

 Being colorful always helps.

nicely lined up is nice

Nicely lined up never hurt sales.

Why didn't they have these in the Elementary School Orchestra?

User friendly grouped musical things are begging to be looked at and played. (played term used loosely)

You better buy one because you're kid really likes it ... for 5 minutes.

Things made for kids can’t be too bad.

 

Craft Market people are crafty … sometimes.

 

 

note: the jury is still out on this one.

I've been looking for lemons on chairs!

These people were selling coat hangers made of twine or something. I guess they knew that their product wasn’t so visually stunning.
I think they sold them all though. (the coat hangers, not the chairs with lemons on them)

 

double note: ahhh! The most photographed thing at the Craft Market was …

The Pinky Girls!

The Pinky Girls working for Matsumoto City selling “2 Day Bus Passes“.
I was going to buy some … until I was reminded that I drove to the Market.

 

triple note: How not to sell your stuff …

These artists are sometimes tempermental

don’t sit behind your wares in total despair.

 

quadruple note: I never mentioned the ring/jewelry people because really they don’t need any presentation skills or other help to make people look and buy their stuff.

quintuple note: “location, location, location” didn’t work at this place. The best located stand was a rogue shop on the way to the Craft Fair that 75% of people walked by to and from the Fair.
They were selling crappy factory laquer ware stuff and didn’t get too many sniffs, bites, or second glances.

sextuple note:

a craft market could be a boat show
a carafe market sells vessles too!

 

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Trying To Catch The Moon

www.kihashiro.com

 

I saw this piece at a once a year Craft Fair in Matsumoto, Nagano. 
The event is a pretty big deal with really good artists from around Japan being invited.

It was tucked inside a little stall among hundreds of other little stalls showing and selling wares: wax work, leatherwork, woodwork, glasswork, metalwork, ceramic work, …

This was the best thing I saw this weekend. I would have bought it, but it was 200,000 yen (about $2.000 plus U.S. dollars).

I wondered why I liked it so much:

It was strange and funky and funny and odd.

It was hiding behind the artist’s other stuff that was more accessible and within the average person’s price range: coat hooks, spoons, …

It was sitting there begging to be looked at .. and being ignored.
I notice stuff like that sometimes.

 

I went back to this piece 2 days in a row … 2 times each day and even got the artist’s webpage address.

And then I realized I liked it because of what it represented … in a silly sort of way that I could I understand:

reaching, striving, yearning, and trying to obtain a goal.

I don’t have too many goals in life, but this was a metaphor … or metalphor …that I could appreciate.

If I was an artist, I would create stuff like this … because then I could have it, think about it, and keep it close by forever … or until I pass on my little space on this planet to someone else … or sell it and make some more.

 

note: here is another photo of it.

Trying to Catch the Moon

 

 double note: from the artist’s link  it was made in 2006 and no one’s bought it yet; I may still buy it … if I reach, strive, yearn, and try a bit more than I am right now …  or a bucket of money falls in my lap.

I’m reaching, striving, yearning, and trying for that big bucket of money falling in my lap … because that’s easier.

 

triple note: I think I put on sappy blogs after a holiday: holidays make me sappy … I guess. Go figure.

quadruple note: possibly there are blogs about a Craft Fair, cactuses (cacti), dogs, fashion, signs, mannequins, and visored people coming on in the near future.
… and other crap as usual.

http://humor-blogs.com/